The Divine Genius’s Game Broadcasting Chapter 437

Episode 437 – Self-produced Advertisement (1)

Early afternoon on a holiday.

Although it was a day off from broadcasting, it wasn't a day without work for Team Perfect.

Everyone was gathered at Lee Kyung-bok's capsule studio to prepare for filming a promotional video.

“Okay, just take a look.”

Choi Byung-hoon spoke in front of them. The storyboard he had completed the night before was next to him.

The video team and Cho Dae-han checked first, but the other three were all focused because it was their first time seeing it.

“Oh… It’s my first time seeing this, but it’s easy to organize?”

“Oh, really! It paints a picture!”

“It’s difficult to explain it simply, but I can feel everyone’s hard work.”

Everyone smiled broadly at the three men's praise. Choi Byung-hoon then cleared his throat briefly and summarized his thoughts.

"As you can see, the basic idea is to use game footage to seamlessly connect the in-game store with a real-life pop-up store. That's why filming had to be done in both the game and in real life."

“Yes, that’s right. And we have to film the Korean and Japanese versions separately.”

Madman nodded at Jo Daehan's addition.

"Because Japanese must be a voiced language, not a synthetic one. As you all know, this is the condition Aurora wants."

“Yes, and the Japanese version is a bit different in terms of direction because I took the concept of another world.”

Lee Kyung-bok checked the storyboard again and summarized it.

"So, that means we have to film four different types of footage. Hmm, this is going to be hectic."

"If you stick to the schedule, it'll be fine. I've sorted things out with Choi Byung-hoon this morning."

“Oh, really?”

Park Joo-ho moved his hand and brought up the schedule.

"After today's meeting, the video team and Mr. Daehan will film an in-game video with you. Meanwhile, Pugmalion and I will visit the Gangnam branch to check out the filming location and prepare for the upcoming embroidered shirt shoot."

Originally, there were no plans to film the Gemalcon embroidered shirt separately, but it was added at the request of the shop fandom.

While we were estimating the timing, we decided to film it in conjunction with the promotional video.

"I designed it, after all. I thought it would be best if I checked it with you…"

Pugmalion added with an awkward smile. Everyone nodded as if it were obvious, and Park Joo-ho continued.

"Then, after the department store closed, Aurora gave us permission to film. Since there were no customers, we could film comfortably. The pop-up store location will probably be ready by then."

“No, it’s true that you’re busy all day, right?”

When Lee Kyung-bok spoke with a smile, Park Joo-ho shrugged his shoulders slightly.

“It’s better to be busy in an orderly manner than to be busy without any order.”

"That's true. The division of labor is good, and it's clean."

While everyone was laughing, Choi Byeong-hun playfully added some humor.

"Hey, but this time, you have to understand that our video team and Mr. Daehan will be playing a big role. We still have to edit this after filming."

"Hey, of course I know that. If you need something like a late-night snack, order whatever you want. I'll cover all the expenses. Is that okay?"

“I don’t know about other people, but I think it’s right to set limits for Choi Byung-hoon.”

“Oh, can you show me something that really sucks?”

The others laughed at the three friends' words. Lee Kyung-bok soon looked around at his teammates with a slightly apologetic expression.

"Oh, but it's supposed to be a holiday, but I'm busier than on a broadcast day. If there's anything you really need, let me know."

Everyone nodded their heads in agreement.

“No, no, it’s not difficult at all.”

“I’m really looking forward to this pop-up store.”

“Me too! I’m really not tired at all!”

“Hey, I’m doing this because I want to do it.”

“That’s true. I can’t help but be excited.”

Lee Kyung-bok could sense that there was not a shred of truth in his teammates' answers. He could sense a warm and comfortable atmosphere among them.

"Thank you so much for your consideration. Oh, wait. By the way, are all these props ready? I heard they're coming all at once from Kokukiya?"

Soon, he asked Park Joo-ho with a look of disbelief. "Game filming has a mode, but how can we film in real life without props?"

“The items haven’t arrived yet.”

Park Joo-ho answered that and then quickly let out a snicker.

"But Shop Fandom already has samples. CEO Kwon will bring them."

“Oh, that’s good then.”

Lee Gyeong-bok felt relieved and lightly clapped his hands.

"Okay, great! Thank you all for your hard work. Let's try a little harder today! If we delay any longer, we'll just have less time to rest!"

“Okay, let’s go!”

Everyone stood up with eager expressions.

* * *

Lee Kyung-bok launched the game to film in-game.

-Check the chat window

-Can you see it?

-If you can't see it, tell me

-No lol I can't see it so how can I tell lol

-It's definitely a bit inconvenient because there's no multiplayer.

The video team and Cho Dae-han were unable to enter the game. So, they decided to monitor and communicate through the chat window.

“Don’t worry, it looks good.”

When Lee Kyung-bok answered with a smile, the answer came back.

-ok

-It would have been nice if I could have used existing gameplay footage…

-That's because there are so many scenes where the CEO and the viewers communicate.

-It's much faster to take a new picture than to edit it separately lol

-When you're ready, go to sandbox mode.

For this shoot, Choi Byung-hoon was the director. Lee Kyung-bok followed his instructions and executed the sandbox mode.

“Wow, there are so many things.”

Along with it, various graphs and menus appeared before my eyes.

-Look there, there's a product restriction item. Uncheck that.

-Then you can order items without having to unlock them!

-Oh, and please make sure your funds are unlimited.

-The delivery period should also be set to 0 so that the goods can be placed immediately.

“Oh, I see. I see. I guess I can’t use the existing video because of this.”

In previous gameplay videos, items were unlocked based on product knowledge levels. The gameplay shown on the broadcast was not enough to capture all the items.

Lee Gyeong-bok faithfully followed the instructions and completed the setup before moving on to the next step.

“Oh, Juho said he made a theme, but where is it?”

The store's interior design could also be pre-designed. This is why Park Joo-ho created the theme in advance, and thanks to this, he was able to share it with viewers.

-Just type Purple office in the search box and it will come up!

-Wouldn't it be convenient if you changed your uniform in advance?

-It seems like it would be easier for you to place the goods in-game lol

Lee Kyung-bok completed all the settings and logged into the game. He immediately finished ordering merchandise, placing it, and finalizing preparations for business.

“Wow, it seems like preparing is harder than starting.”

-Thank you for your hard work ㅋㅋㅋ I'll definitely include this in the making film ㅋㅋㅋㅋ

-It might actually be easier to film haha

-The CEO did a great job filming the Showdown commercial there, lol

Lee Kyung-bok smiled and stood in front of the cash register, comforted by his teammates.

“So, can we start now?”

-Yeah, it's not a broadcast, so just think of it as playing a game.

-You can ignore us!

-You can play comfortably!

Lee Kyung-bok chose to open the store, and his teammates expressed their anticipation. Soon, he resumed playing as usual.

“Welcome!”

The friendly reception and service, as well as the packaging, were perfect. But that's why the team members laughed in vain.

-Oh my gosh, this is natural, right?

-You're doing so well that it's actually a problem lol

-I will trust the team leader's direction.

“Oh, isn’t this it?”

Lee Kyung-bok's eyes widened at the reaction. Perhaps he had made a mistake.

-Oh, what should I say?

-So what you just showed me is your appearance as a streamer.

-But isn't this what you want?

-I want to give viewers an experience that is as similar as possible to what they saw in the video.

Choi Byeong-hun, as the representative, poured out his thoughts. But Lee Gyeong-bok remained puzzled.

“I treated you as a real guest…?”

Laughter spread throughout the chat window at that sight.

-Oh my gosh, I was wrong! I was wrong!

-That's why lol I should have directed it in more detail!

-The problem was that I didn't think about the boss's standards lol

-Hey! Do you think the staff at the pop-up store would pack things as quickly as you do?

-Rather than that, the 25-step packaging itself is impossible lol

What came naturally to him wasn't so natural to others. Lee Kyung-bok also grasped the situation through the feedback he received.

“Oh, that’s right. The staff should follow suit.”

He smiled awkwardly and changed the settings again.

‘Packaging is the easiest thing to do, and rather than doing it quickly, it shows sincerity…’

Lee Kyung-bok took a deep breath and changed his attitude. He looked at his new guest and imagined.

'Let's do it slowly so that the fans don't worry, and so that they can see it for themselves.'

Thinking of the fans who came to the pop-up store, he proceeded slowly despite the simple packaging.

-Yeah, right! That's it!

-Wow… Looking at it like this, I definitely get the feeling that you are the boss!

-It's slow and simple, but it feels like it's filled with affection?

The team members expressed their admiration for the clearly changed scene.

“Is this enough?”

-Okay, keep going with that feeling!

-First, since there are 3 main goods, I will show you the packaging scene for those goods!

-Then let's move on to the scene with the dialogue!

Filming continued in such a lively atmosphere.

* * *

Meanwhile, Aurora Department Store Gangnam Branch.

“Oh my, you’re here!”

“Oh, Mr. Kwon. You came out early.”

"hello…!"

Park Joo-ho and Pugmalion were greeted by the Shop Fandom representative. He chuckled at their greetings.

"Oh, of course! With Team Perfect working so hard, how could I be lazy? I've even prepared all the goods."

“Thank you. Then we can start right away.”

“Oh, but the photographer is still here… Oh, you’re here at the right time!”

The representative clapped his hands and welcomed another person. Park Joo-ho also greeted him with a smile.

“It’s been a while. Thank you so much for the last hoodie photoshoot.”

“Oh, no. Thanks to Daehan, I was able to take some nice pictures for the first time in a while.”

The photographer was an acquaintance of Cho Dae-han, who had helped with the previous Perfect Hoodie photoshoot.

“Since you called me again, I guess my skills weren’t that bad?”

“Oh, of course! Thanks to you, the hoodie is selling really well.”

"Hey, just kidding. Honestly, the models are so good that it couldn't have been rated badly."

The photographer smiled and glanced around.

“But this time, you’re not filming in a studio, but in a department store?”

“Yes, that’s what happened.”

“Hmm… I don’t know if I’ll be able to take a good picture with so many customers.”

At the photographer's words, the representative smiled confidently.

"Hey, I won't be taking pictures just anywhere. Don't worry, I've prepared everything. Shall we move on?"

He took the lead and led the crowd. The photographer's eyes immediately widened.

'Does the department store employee guide you to the elevator?'

I was surprised by the unfamiliar experience for a moment, but the elevator soon stopped.

“This is the First Lounge. Enjoy your stay.”

He blinked at the employee's polite greeting. Unlike the others who got off right away, he looked around hesitantly.

'No, isn't this the VIP lounge?'

Although there was no one there, the spacious and quaint interior caught his eye.

“Wow… this is the first lounge.”

“They say it’s a place where even VIPs can’t enter, but it’s definitely different.”

“Huh, I’ve only heard about it, but this is my first time seeing it in person.”

Fortunately, this wasn't the only first-time visitor. The photographer asked the representative about this.

“No… You’re saying you rented this whole place?”

"Oh, the department store was a little more generous. Doesn't this make a much better backdrop than a studio? It'll go well with our new shirts, right?"

"Oh my, if I don't get a photo here, I'll have to close the door. Wow, the CEO is truly an amazing person. I really didn't know him."

The representative laughed at the photographer's words, but then noticed something strange. He then hurriedly waved his hand.

“No, no, it wasn’t me. It’s all thanks to Purple.”

"yes?"

"I came here thanks to Purple. Wow, I've never even been to a regular VIP lounge."

“No, how did Purple…”

The photographer's eyes darted around in confusion. The others laughed in agreement.

“We were really surprised too.”

“Everyone’s reaction is similar.”

"Okay, let's get ready for the shoot. I've already prepared the shirts."

Park Joo-ho changed his clothes first, following the representative's explanation. To save time, we decided to film him first.

Park Joo-ho chose black, just like he did with the hoodie.

“Wow… Manager, your clothes really suit you.”

Pugmalion let out a short sigh at the sight of him.

'It's not as good as Purple, but it's a good fit.'

But that was it.

The subsequent exclamation had a different meaning.

“Oh, that’s a good pose! You remember everything I told you last time!”

This was because Park Joo-ho continued filming naturally.

“Oh my… There was a reason why the results of the Perfect Hoodie turned out better than I imagined.”

“I thought you were a real professional model.”

The representative laughed and clapped his hands next to him. He looked at Pugmalion, whose eyes were shining with concentration, and asked him a question.

“Have you ever thought about becoming a model?”

“Huh? Me? A model?”

Her eyes widened at the unexpected suggestion. The CEO nodded seriously.

“Yes, I think it would suit you well.”

“No, how could I…”

While she was flustered, the representative explained the reason.

"Actually, we've been accumulating data since we started selling our first batch of merchandise. There's a higher percentage of female members among those who purchased merchandise than we expected."

“Oh, I guess so…”

Pugmalion himself is a female fan of Lee Kyung-bok. The CEO added, agreeing with him.

"Besides, you're targeting the Japanese market this time, right? I think there's a higher proportion of female fans there."

“Oh… that’s right. Judging from what our Daehan sent, there seem to be quite a few women there.”

Pugmalion recalled the information he had received from Jo Daehan during the premium figure planning process.

The representative lightly snapped his fingers and raised his voice.

“Yes, that’s exactly it. But this is different from the Perfect Hoodie. The hoodie is oversized, so it doesn’t necessarily have to be a female model.”

“Oh, that’s right. I didn’t really think about the size when I bought it either.”

She could immediately relate, having also purchased the goods.

"Right? But this time, it's a shirt. I thought it would be easier to make a purchasing decision if there were a female model, rather than three models like before."

“That’s certainly true…”

“And what do you think about taking a picture with Purple?”

“Hmm…”

Pugmalion was about to seriously contemplate when a call came in, accompanied by a loud buzz. She checked who was on the other end and immediately answered.

“Ah, Purple.”

Mr. Pugmalion, is it okay to talk?

“Yes, yes! It’s okay.”

Oh, Joo-ho isn't answering his phone. He's not answering our group chat either. I guess he's already filming?

“Oh, sorry. I must have missed it… The manager is filming first.”

"No, it's nothing to be sorry about. Anyway, we've finished filming the in-game footage and are contacting you. We're heading to the Gangnam branch now."

She, too, felt relieved at Lee Kyung-bok's smiling voice. Meanwhile, the CEO cautiously intervened.

“If it’s okay with you, may I ask Purple about this suggestion directly?”

“Oh, yes, yes. Mr. Purple, I’ll transfer you to Representative Kwon.”

He explained to Lee Kyung-bok exactly what the representative had said to him.

Pugmalion waited for his answer with a slightly nervous expression.

'If Purple tells me to do it, I can do it.'

I was ready to work hard for the team like Park Joo-ho.

“Yes, I switched to speakerphone.”

<Mr. Pugmalion?>

“Oh, yes.”

Have you made a decision?

The answer came back while both of them were concentrating.

<That's not for me to decide. The task I've entrusted to you, Pugmalion, isn't a model.>

But Lee Gyeong-bok's answer was neither yes nor no.

<But if you want to do it, you can do it. Please decide freely.>

“Freely…”

<Yes, don't feel pressured at all. You're already doing your part.>

Pugmalion turned his mind to him.

'I want to be recognized more…'

Her greatest joy was being recognized by people.

'I wish more people would recognize my work.'

The goods belong to Lee Kyung-bok, but she designed them. And Lee Kyung-bok didn't hide that fact.

Pugmalion made a decision.

“I’ll try.”

For the team, and for yourself.

She hoped Perfect Goods would spread more widely.