The Divine Genius’s Game Broadcasting Chapter 421

Episode 421 – Location Hunting (1)

Late morning, Team Perfect meeting.

The gathered team members each began reporting on their work.

“Wow, I really caught the trend this time.”

Choi Byeong-hun was the first to start. He continued with a broad smile.

“Arcade keywords are already hot right now, so how did you manage to become the world’s number one yesterday?”

“Oh, I was really surprised when I saw it live.”

Madman nodded in agreement. Lee Kyung-bok chuckled.

“No, I just happened to be doing something.”

"Inma, that's what's important. That's why it had such a big impact! Thanks to that, yesterday's broadcast was a broadcast, but in the vlog, we edited only the arcade play."

"It's a sort of arcade compilation. I uploaded it quickly overnight."

Lee Kyung-bok's eyes opened wide at the two people's words.

"A compilation? Isn't that just a rehash? Don't you think viewers won't like it?"

If it was a vlog video, it wasn't that old. Wasn't it just a video uploaded to YouTube the day before yesterday?

Lee Kyung-bok was skeptical that viewers would watch it even if he collected it separately and uploaded it.

“Oh, not at all! Not at all. This is a total hit!”

The answer came from Cho Daehan's mouth. He, too, had a smiling face.

"You're making it so simple, Mr. President, that I don't know, but the keyword 'world's number one' has such a powerful impact. There are posts about 'PPL' on almost every major online community."

“No. He doesn’t understand when you say it like that. Hey, look at this.”

Choi Byeong-hun smiled, waved his hand, and brought up the hologram.

[PPL means world's number one. That's common sense, right? (Arcade Center Binge-watching)]

It was the arcade play compilation video he had been talking about. And there was a tag attached to it.

[Game Popularity Rising Video #3]

Choi Byeong-hun raised his eyebrows and pointed to the tag.

"Whoa! Did you see that? It's already in third place, and it hasn't even been half a day since I uploaded it? I guarantee it'll hit first place by evening."

Everyone burst into laughter at his boast. Lee Kyung-bok smiled and looked at Choi Byung-hoon and Madman.

“It would have been a hassle if you had re-edited what already existed. Thank you.”

“Oh, then can I order some extra fresh fruit juice as a bonus?”

“Oh, really. If you really try to end it on a warm note, you’ll end up with a bang.”

Madman glanced at Choi Byung-hoon, and another laugh flowed. Pugmalion, who had been glancing at him, cleared his throat.

“Ahem, I’ll report back to you.”

Everyone's attention was focused on him. But everyone looked puzzled. And that was understandable.

“See?”

“Any additional concepts?”

Wasn't it just yesterday that we decided to proceed with the original figure design?

Pugmalion smiled at him and waved his hand.

"No, no. We have to work in order. I finished the concept modeling I showed you yesterday."

"…yes?"

“Oh, by any chance, the boss’s first?”

She had to shake her head again at the returned question.

"Oh, no. I finished all three. Oh, I guess it would be better if I showed you."

Perfect Boss, Purpago, GomPD.

Everyone who had been blinking could not help but gape when the completed model was projected as a hologram.

“No, what is it?”

"This quality in just one day? And with three models?"

“Ah! You worked on it in advance, knowing it would pass?”

Pugmalion had to laugh at him and deny it once again.

"I didn't start first, but I started working on it as soon as the meeting ended. Oh, that doesn't mean I overdid it. It was finished faster than I expected."

All the other team members, including Lee Kyung-bok, let out a collective gasp. But her preparations didn't end there.

“Oh, and I also have an idea that came to me while watching the broadcast yesterday.”

“Huh? And here’s the idea?”

"No, it's nothing special. I think it would be faster if you saw it for yourself."

She displayed the document she had organized overnight. It was a block-assembled figure, representing dots as mini blocks.

“Oh, this! Assembling mini blocks was once a trend.”

“Oh… this is pretty good, isn’t it?”

“Since the fans will be assembling it themselves, I don’t think the cost will be that high.”

The team members who confirmed this immediately showered him with praise. Lee Kyung-bok nodded with satisfaction.

"You must have been busy modeling, but you even gave me such a great idea. Thank you so much."

“It’s nothing special… I’m glad you like it.”

Pugmalion felt embarrassed but also proud at the greater-than-expected response.

“And this is just something I thought of when I had free time.”

Gaining confidence, she decided to take a step further. The other team members gasped at the thought of what else was in store.

“Wow, what is this?”

“It’s a pop-up store concept.”

“No, Mr. Pugmalion is truly amazing.”

“Wow… Golden Hands is truly in a different class.”

Everyone's eyes were fixed on the new hologram she had uploaded.

[Purple Office (tentative title)]

"This original figure is called Perfect Boss, right? I was wondering if it would be fun to use the black company meme."

Pugmalion explained the reason for his subtle concept.

"Of course, I decorated the space in my personal color, purple, and I also tried to match the sales staff with an office look. I think it would be a good idea to use office desks as the sales counter and use partitions to separate the products, like in a typical office."

"Oh, this looks really good. Perfect Goods has a lot of office supplies that go well with it, right? It wouldn't look out of place if you displayed them there."

When Cho Dae-han actively agreed, Choi Byeong-hun's eyes also lit up.

"Oh, that's good. I'd love to see this capture the feeling of visiting a company. You used to call viewers shareholders on TV, didn't you? How about issuing certificates to those who come in, in that old-school style?"

"That's a brilliant idea, hard to believe coming from your mouth. It'll give you a sense of recognition as a fan, and it'll make a valuable souvenir. Plus, it'll be a great way to post a proof shot."

“Ana, anyway, this kid doesn’t know how to give honest praise.”

When Park Joo-ho actively agreed, Choi Byung-hoon grumbled. Lee Kyung-bok laughed heartily at the two friends' words.

"I also think it's a really good concept. The fact that so many ideas are coming out is proof that it fits well, and it fits the look I was hoping for."

Is this what you were hoping for?

Everyone's attention turned to his words. Lee Kyung-bok looked around at his team members and continued speaking.

“I wanted this pop-up store to not be seen by fans as just a merchandise store.”

If you wanted to sell all your goods in one place, there was no reason to open a pop-up store.

"Rather than that, I wanted to create an experiential aspect, a sense of entering a separate space. I think fans will definitely feel that way if we create an office concept in the middle of a department store."

Lee Gyeong-bok looked back at Pugmalion and bowed his head slightly.

"Actually, you didn't have to do it. I can't express how grateful I am for the effort and the wonderful results you've achieved."

"No, I just did it because I wanted to. I'm glad it was helpful."

Decibel couldn't help but raise the corners of his mouth at Lee Kyung-bok's rave reviews and gratitude.

The fatigue from last night disappeared as if it had never existed, and her heart was filled with satisfaction and joy.

“But if I were to be a little more ambitious here…”

When Lee Gyeong-bok started talking, everyone listened intently.

"I heard the pop-up store also has a photo zone. Since we've already set up an office, why not incorporate the photo zone into my broadcast studio?"

“Huh, that’s okay.”

"That's right. If it's a concept that comes to the company, it should have a broadcast space!"

“It would be nice to decorate the Permusae figure together!”

Pugmalion immediately nodded.

“Oh, let’s think about that together!”

“Yes, that’s fine. Oh, in that case, do you have time after today’s meeting?”

"Time? I don't really care…"

She had some free time now that she'd finished modeling. But why were you suddenly asking about the time?

Lee Kyung-bok smiled at the expression that contained that question.

“After today’s meeting, I decided to go to the department store with Jooho and the Shop Fandom representative.”

“Well, it will be easier to envision if you see the space yourself.”

“Oh, yes! If you don’t mind!”

Park Joo-ho agreed, and she immediately responded. But soon, she looked as if she had regretted it, and her expression turned to a pout.

‘Ah… If I had known this would happen, I would have dressed more neatly.’

Seeing how casual the meeting was, I decided to dress casually today. Perhaps it would be rude of me to join in.

"Are you leaving right now? If you don't mind, I could change those clothes… No, if you don't have time, you two could go alone…"

Lee Kyung-bok was puzzled by her worried words.

“Clothes? I think you can just go.”

“Don’t worry about what you’re wearing. We’ll be going in this outfit, too.”

Park Joo-ho spoke firmly, as if there was no need for that.

Both of them were dressed casually.

* * *

After the meeting.

“Oh my, luckily I arrived on time!”

“No, Representative Kwon. Were you waiting?”

The Shop Fandom representative was waiting to pick up Lee Kyung-bok and his group. He waved his hand at the surprised Lee Kyung-bok.

"Hey, you've been waiting. I came here first because I was thirsty and wanted a cup of coffee. Oh, but there's a microphone and camera again?"

He naturally changed the subject. Just like in his previous vlogs, Lee Kyung-bok was holding a pin mic, a body camera, and an action camera.

"Oh, I haven't decided whether to upload it yet, but I think it would be a good idea to film a making-of video first. If you have any trouble with it this time, please let me know."

"Oh, what could be more uncomfortable? That vlog got such a great response. It's all for the fans, so I'm actually grateful."

The representative burst into laughter and quickly put the group into the car.

“Thank you. I could have driven this.”

"No, no. That would actually put me in a difficult position. Leaving the driving to my clients? That's unacceptable."

I grumbled at Park Joo-ho's words and grabbed the steering wheel. As the car began to move, he continued in a cheerful voice.

“I sent you an email, but I’d like to briefly explain the situation.”

The reason he was in such a good mood and came to pick up Lee Kyung-bok and his party right away.

"Coordination with Aurora Department Store was a breeze! And surprisingly, they even provided locations for four different locations!"

“Huh? There are four?”

Pugmalion was startled by this. The leader smiled, apparently pleased with the reaction.

"That's right! And where else are they? There are branches in Sinchon, Gangnam, Daegu, and Busan!"

"No, so you have four pop-up stores? That's truly amazing…"

“Oh, that’s amazing. That’s incredibly amazing!”

The representative smiled, then flinched and quickly waved his hand.

"Oh, it's not that I'm that great. The Aurora Group made this proposal first."

“Are you speaking first?”

When Park Joo-ho looked puzzled, the CEO glanced at Lee Gyeong-bok, who was sitting in the passenger seat.

“Huh? You didn’t know either, Manager? I thought Purple-nim had told you everything.”

When his gaze returned to him, Lee Gyeong-bok smiled faintly.

"No, I didn't say anything specific. I just mentioned that since our fans aren't limited to Seoul, it would be nice to open stores in the provinces as well. If we only open stores in Seoul, it would be difficult for people living in the provinces to come, right?"

“Oh, right, right.”

“So that’s why you went all the way to Daegu and Busan.”

The representative sighed at this.

"Hah, as expected, Purple-nim is definitely different. Oh! And the rest of the process was incredibly smooth, too. Normally, pop-up stores pay department stores anywhere from 9% to 30% of sales in commission, depending on the size."

“No, do you take that much?”

"Yes, I guess it's because it's a department store. But what's more surprising is that they were the first to announce that they'd lower the commission cap to 15%."

“15%? Are you talking about half?”

"Yes! So, to be completely honest, all we did was simply handle the paperwork."

The representative acknowledged what needed to be acknowledged.

There was no benefit to exaggerating one's accomplishments when they were not there.

Lee Kyung-bok whined to him.

"Aurora seems to have been very considerate. Perhaps they didn't expect sales to be high, either?"

"Hey, that can't be right. How could they possibly lose anything? They probably calculated everything before making the decision. I think it feels like they're investing more in Purple-nim."

The representative said that, then quickly cleared his throat and spoke seriously.

"As I said, it's true that our contribution was minimal. However, we will certainly compensate for the benefits we've received in other areas."

"I'd appreciate it if you could do that. But if you start a pop-up store, I'm sure the CEO and employees will have a hard time."

With four branches, Shop Fandom would have to be quite careful about management. Lee Kyung-bok said this, but he didn't forget to add a word of caution.

"If you're going to compensate me, I'd appreciate it if you invested more in the field than in me. I hope the fans who came to see me didn't feel uncomfortable."

“Oh, as expected of Purple! Of course!”

The representative did not hide his admiration and showed his enthusiasm.

"This pop-up store is a huge opportunity for us. I'll personally lead the way, so don't worry!"

“Because you’ve continued to do a great job. I trust you.”

Lee Kyung-bok turned his gaze outside as he answered. The streets were filled with college students.

“This is Aurora Department Store Sinchon branch.”

The group arrived at their first destination.

* * *

Aurora Department Store Sinchon Branch.

The branch manager in charge of that place spoke with a stern expression.

"Do you understand? You're not even a VIP. You need to be treated like a VVIP."

“I will keep that in mind.”

The person listening to him was the head of the planning and management division. Despite the director's assurance, the branch manager couldn't hide his anxiety.

"Wake up. This is a direct order from President Seo. You know what I mean, don't you?"

“Yes, of course.”

"Ugh, I'd love to take charge of this myself, but you don't want to stand out, so I'll leave it to you. Oh, and don't stand out too much. Please pay close attention to that, too."

“I will definitely keep it.”

Only after the general manager repeatedly answered did the branch manager leave. Only then did the general manager sigh in relief.

'No, what on earth is this pop-up store?'

The Sinchon branch has hosted many pop-up stores in the past. I thought this one would be no different, but why did the branch manager have to be so cautious?

‘Should I take some stomach medicine in advance?’

While he was feeling so burdened, a call came from the parking lot. It was the arrival of the long-awaited guests.

'Naturally. Not too noticeable.'

The chief immediately straightened his clothes. Normally, he would have gone to the parking lot to meet them, but that was a conspicuous gesture, so the other party refused.

Just wait like that for a while.

“Ahaha, hello. I’m Kwon Seong-min from Shop Fandom, who contacted you.”

“Ah, Mr. Kwon! Welcome!”

“This is our client.”

First, the representative exchanged greetings and introduced the group. After a polite greeting, Lee Kyung-bok, wearing a mask, asked the director.

“I’d like to film this preparation process. Is that okay?”

"Oh, of course. As you know, as long as you respect my portrait rights, there won't be any problems."

"thank you."

“Then come this way.”

Following the director's instructions, the group moved to the planned pop-up store location. Park Joo-ho and Pugmalion's eyes widened upon seeing the location.

“Are you here?”

“The floating population is huge.”

It was in front of the entrance to the department store, in a passageway where many people were passing by.

The chief smiled confidently in response.

"This area is directly connected to the subway. As you can see, foot traffic is guaranteed. You can use this area for your main store, and you can also display your items along the aisles."

“Wow, this is a place you can’t miss.”

The representative couldn't help but be impressed.

"I knew you'd give me a good seat, but I never thought it would be this bad. And this is your first time doing this?"

He looked back at Lee Kyung-bok. What kind of relationship did he have with President Seo Young-sun to receive such special treatment?

The representative's pupils trembled.

‘…What don’t you like?’

In reality, Lee Kyung-bok's expression was indifferent. No, the brow visible above his mask was slightly frowned.

'It's strange?'

In fact, Lee Gyeong-bok was like that.

Objectively speaking, the location was good, as everyone said.

'Why is it ominous?'

But upon seeing the proposed space, I felt the opposite. The problem was that I couldn't figure out why.

At this he turned his eyes.

“Is there another place I can use it besides here?”

If you compare it to other places, you can see why.