NOTICE: Many of the novels have been removed because they might cause violations, which we were not aware of earlier.
Episode 124 – This is viral (1)
Viral marketing.
It was a type of marketing method that used word of mouth, but its image was generally negative.
This was because, not only was the method itself problematic, but there were also people who reacted so sensitively that the term 'viral mu-sae' was coined.
“Are you saying you are going to use Purple for viral marketing?”
That was also why Park Joo-ho's tone of voice became sharp. He adjusted his glasses and continued asking questions.
“No, but I don’t understand the reason for the marketing in the first place. Of course, it’s true that Purple’s status has risen, but explaining that the data was used doesn’t mean that more people will play the game, right?”
Lee Kyung-bok did not stop his friend.
'I don't have any ominous feelings, but it's not a bad idea to just ignore it.'
The business manager nodded as if he understood the two people's reactions.
“Yes, yes, I understand why you think that way. I guess I need to explain in more detail.”
There was no sign of panic, as if he had anticipated this question. Park Joo-ho leaned forward as if he was going to listen.
“The current event itself is more successful than we expected. The number of viewers alone is over 50,000. But the problem is that only the ‘event’ is successful.”
“Wouldn’t it be great if the event went well?”
“Oh, of course it’s good. It’s very good. But this is a bit unexpected.”
The business manager let out a short sigh in response to Lee Kyung-bok's question.
“The event has received mostly positive feedback, but the mode it is based on is negative. I think this is because the format of the competition is different from what we had in mind.”
“If it’s a picture… … ?”
“Originally, I wanted to show the participants cooperating and responding. But as you know, that didn’t happen. Rather, wasn’t it only the Purge Day team that succeeded in conquering the Killeroid?”
Lee Kyung-bok and Park Joo-ho nodded. Among the 100 participants and 25 teams, the Purge Day team was the only one that survived and succeeded in conquering the Killeroid.
“So, from our perspective, it’s a difficult situation. We tried to show cooperative play, but instead, we ended up showing that Killeroid is difficult to conquer. Sigh, if this continues, the event mode itself will be destroyed… … ”
The business manager sighed deeply. Park Joo-ho rolled his eyes, ignoring the expression on his face.
“Indeed… … If it is revealed that the Killeroid’s data base is Purple, then perception will change.”
"recognize?"
“It’s like reframing.”
Although Lee Kyung-bok was puzzled by the answer, it was not Park Joo-ho's place to give a detailed explanation.
“Yes, that’s right! That’s exactly what I wanted to say. If we leave it like this, it will be branded as a failure of balance adjustment. However, if we find out that it is based on Purple-nim’s data, it will become a topic of interest and an issue!”
The business manager spoke in an excited tone.
“And that’s not all. Killeroids, who were just event NPCs, have been transformed into challenge targets.”
“Is it a challenge?”
What is this noise?
As Lee Kyung-bok narrowed his eyes, he quickly continued his explanation.
“You can think of it as a similar concept to Over the Perfect, OTP. Why do viewers like OTP? Why do they take on the challenge that Purple started?”
“That’s… isn’t it just because you like me?”
“That’s right! That’s true, but if you look at it more closely, it’s a little different. Those people are so in love with Purple’s play that they want to be like Purple and get closer to her.”
Park Joo-ho opened his eyes wide and let out a sigh at that explanation.
“Indeed! If you approach it with this frame, it will not cause complaints about the difficulty, but rather arouse a desire for a challenge.”
As an NPC, Killeroid is just a failure due to poor balance. But what if the basis for it is Purple's data?
The challenge to Killeroid is perceived as a similar concept to the challenge to Purple.
“That’s right! Manager, you have a great business sense. If it weren’t for the difficulty, it would be a situation that I wouldn’t understand!”
Frame, a shift in perception.
This alone could turn the reputation of this event mode around.
“The failed event will be considered a kind of OTP. Of course, it is not a real challenge, so Purple’s status will not be damaged at all. Rather, it will be considered a kind of step. A gateway to the OTP challenge? Something like that.”
Park Joo-ho conveyed his opinion to Lee Kyung-bok in a low voice regarding the explanation.
“It’s not a bad idea. There will be streamers who use this as content, and our awareness will go up as well.”
Lee Kyung-bok also nodded his head.
Did you think this was an opportunity?
The business manager opened his mouth with shining eyes.
“Of course, we are not asking for this for free. If you give us permission to make it public, we will cover the taxes and fees on this prize money.”
“If it’s a tax on public works… … ”
“22%, 4.4 million won.”
Before Lee Kyung-bok could even think about it, Park Joo-ho finished calculating.
“It’s certainly not a bad deal. But I have some questions.”
“If you have any questions?”
“The contract regarding data transfers the right to use it. You can use it freely as long as you do not sell or otherwise use this data to an outside party without the consent of the parties. So why do you insist on asking for our permission?”
In fact, it was something that GGG could do as they pleased according to the contract. However, it was strange that they went out of their way to ask for permission and even pay for it.
“There is no gain without a reason. That’s what you’re saying. You’re as sharp as ever. You’ve got a good manager.”
The business manager smiled at Lee Kyung-bok, then adjusted his attitude with a serious expression.
“But don’t worry. I’m also making this offer with a business sense. It’s not a free gift.”
“Then what do you want?”
“I’m looking further ahead. I want to maintain a good relationship going forward.”
At the business manager's words, Park Joo-ho and Lee Kyung-bok looked at each other.
“In the future too?”
“It’s still just my own opinion, but… … ”
He looked back at Lee Kyung-bok with a smile.
“I would like to recommend Purple to the CEO as an advertising model for Gunner Ground.”
——————
faqwiki.xyz
Join our Discord for new chapter updates!
https://discord.com/invite/xr7SxG5T6V
——————
* * *
Meanwhile, at Sweeties' accommodation.
Newton, Yoon Nara opened the refrigerator in the communal kitchen. What she took out was cold water and ice.
As the glass was filled with ice and water, the surface quickly became opaque.
“Ha, really… … ”
The water was so cold that it made my head tingle, but the heat in my heart did not cool down easily.
'I lost again.'
After shooting and swordsmanship, he was defeated in martial arts as well. It was a complete defeat, without any excuse.
'You even communicate with viewers? How is that possible?'
This match made it clear once again.
There was still a long way to go until victory, and it seemed impossible to even achieve it.
But despite such a huge gap, she had no intention of giving up.
'It's getting better though.'
This match wasn't all bad news.
'You've gotten better at handling eye contact. You've practiced a lot.'
Didn't he receive recognition from Lee Kyung-bok, the person who defeated her? His voice came back to my mind.
'I'm even more upset because you're purely praising me.'
If the confrontation had been fierce, she would have taken it as a bluff to hide her alarm. However, the gap was so large that she took the compliment at face value.
She wrinkled her nose as she drank her second glass of water.
'What on earth are you thinking of, a follow-up dinner?'
A comment made before she left after wrapping up the event. However, since she was living a double life, there was no way she could participate in the after-party.
Yoon Na-ra burst out laughing in disbelief.
'I guess he was just saying that out of courtesy.'
It would be something like the common greeting, 'let's have a meal together'.
But inside her, another opinion was emerging.
'Playing games together is also fun, right?'
A question that came up while I was moving with him. It was too out of the blue to be a comment for a broadcast. There was no hint of pretense in his expression, speech, or attitude.
'You're saying there's a bit of an innocent side to him?'
I could tell when we started hanging out together.
Lee Kyung-bok was an adult who rarely retained his innocence. Perhaps it wasn't just a formality.
She thought about the answer to that question again.
'I know it's fun to accomplish something together.'
She is the leader of Sweeties.
I have a lot of experience in making concerts happen with not only the members but also the staff.
But I didn't expect that kind of fun from the game.
'I thought I'd always be alone in the game.'
The actions of Newton and the idol Yoon Nara were completely different. Everyone except Newton was an enemy and a target for sniping.
But this tournament was different.
'Mr. Newton, please make a square.'
We had to join forces with the Purge Day team to capture the Killeroid. Eclipse was in charge of aggro, and Genome was in charge of blocking and clearing the traces.
'It's the most important role.'
Lee Kyung-bok gave her a difficult task.
'Isn't this too dangerous?'
'If we fail, the Purple Ring will be in danger.'
Genome and Eclipse were anxious, but he wasn't.
'No, there is no failure. I know you can do it, Mr. Newton.'
Yun Na-ra thought about the situation and asked the question again.
So was it fun in the end?
“Sister?”
The moment she was about to give an answer, a voice broke through her thoughts. Yoon Na-ra turned her head in surprise.
“Oh, Sehee.”
“What are you thinking about? Is something good happening?”
“Good job?”
She smiled as Yoon Nara opened her eyes wide.
“You kept laughing?”
“Are you laughing? Me?”
“Oh. That too, with that relaxed expression on your face after such a long time. Looking at you reminds me of our first concert.”
“This is your first time? What’s different from now?”
Her sister smiled slightly bitterly at her question.
“Back then, I enjoyed the stage a bit more purely. I still like it now, but it’s a bit different from back then. As I’ve become more popular, the pressure has increased, and there are more people working with me, so I’m more nervous… … ”
As Sweeties' popularity grew, the responsibilities the members had to shoulder also grew heavier.
Yoon Na-ra looked at her blankly and smiled while pulling her cheek.
“Oh, why is that!”
“I wonder when our Sehee grew up so much.”
"suddenly?"
“You are right.”
She admitted.
“It was definitely fun.”
Both the first concert and this event.
The fact that it was fun.
* * *
Late at night.
The 'Time Warfare' event match at Gunner Ground heated up each community.
And among those communities, the anonymous community for office workers, 'Companion', was no exception.
[<Smile Door>]
[Wow lol this event is really the best ever]
[- I was really amazed when I saw it ㅋㅋㅋ Fuzzy Day is really a legend]
[-<Coral Abyss> I really didn't know Big Peach and Soldier A could be caught that easily]
[-<Startup> Purple turned purple lol]
[]
[But what I don't understand is why they give away skins for free? Don't they think about sales?]
[-<Startup> -Lin-]
[- I know it's not my place to say anything, but I'm trying to gauge the mood.]
[-<New company> That's why I hear people call me a casino operator tsk tsk]
[NOXEN]
[It's a shame that it gets popular every timeㅠㅠ If only Sudden Assault 2 was popular!]
[-<New Company> Legendary Storm Battle LOL]
[-<Startup>Ah lol why did you betray Stingray!]
[-<Smile Door> You can't even buy that with Purple Coins lol]
Among the various companies, the interest of game company employees was particularly high.
However, while it was an interesting event from a gamer's perspective, it was different for the employees.
[]
[This time, Time Warfare has become a poisoned and holy grail for GGG.]
[I get the general intention.
I felt like our company wanted to try something with a SF feel, like the Outlaws universe.
But since GGG doesn't have any development experience in this area, the balance is completely ruined.
The image of machines and robots is a strong opponent, but the power inflation in this event was too extreme.
The Killeroid itself is strong, but when I look at the things that are said to be future weapons, I don't know what they were thinking when planning it.
There are so many OPs that even the commentators mention them directly. They just tried to fill it with simple co-op, and that's why this happened ㅋㅋㅋㅋ
No, even if it's co-op, isn't it difficult enough that someone has to die as bait? And in a competition with prize money on the line, who would step up and die?
To be honest, this is because the Purge Day team is the only one that's able to make progress. If it were just a regular team, it would've been terribly killed and the event would've been ruined.
I think the officials confirmed the delay in the update in the report?
It would have been better if they had added not only future weapons, but also countermeasures. Just to name a few, things like EMP grenades and armor-piercing bombs.
I think this event just proves that GGG has no sense of balance.
Even though I work for a competitor, I regret blowing this great opportunity.
[GGG staff, raise the Purge Day team by 108 times every day, saving the event from going downhill.]
Reviews of this event were recommended and became popular posts.
[- I guess it's because it's the original SF restaurant, so I know it well ㅋㅋㅋ]
[-<Smile Door> As soon as I saw it, I nodded my head]
[-<New Company> Honestly, everyone except GGG benefited from this event ㅋㅋㅋ]
[- Seriously lol Purple gets 2k, viewers get skins, and GGG gets cursed at]
[-<Startup> I feel like going to Outlaw Universe while feeling the SF vibes ㅋㅋㅋㅋㅋ]
The number of comments that many people agree with is proportional to the number of recommendations.
[]
[It's disgusting how you pretend to know everything when you don't]
[I was really going to just let it go, but after seeing the popular posts, I was so dumbfounded that I decided to write this.
Isn't this where the game company employees are? Don't you know how much preparation there is to do while running an event?
But you're trying to spin this? As someone in the same industry, don't you have things you can and can't say?
We are aware that our company is getting a lot of flak, especially when it comes to balance. That is why our company's development team is also racking their brains and thinking hard about it.
But there's something really unfair about this event.
Killeroid was created from one person's data, not existing data.
Who is that?
This is the purple data you guys love so much.
Honestly, I didn't know that Killernoid's performance would be this good even in the office.
I thought I had adjusted it appropriately, but in a situation like this event where cooperation was impossible, I went even crazier.
I already have a headache watching the current event, so let's do it moderately]
Public opinion was in an uproar when a GGG employee posted a rebuttal.
[-<Startup> Is this what Killeroid made based on Purple's data?]
[-<New Company> Wow, lol, it's so intense]
[-<Smile Door> But something seems a bit strange? I made it with purple data, but how did Newton's Left or Eclipse win 1:1?]
[- The person who wrote that article is by any chance a retiree. Isn't he trying to screw me over? Lol]
Some were amazed by the fact, while others doubted whether they should believe its contents.
[- The data reflection rate of the general killeroid is around 60%. However, since the performance is still amazing, there is talk internally that it should be adjusted downwards.]
When the person who wrote the rebuttal immediately replied and even mentioned specific figures, public opinion leaned in their direction.
[-<Coral Abyss> If it's based on purple data, it makes sense lol]
[-<Startup> 60%, that's the level? What the f*ck is the original level?]
[- What are you talking about? Lol, wouldn't it be okay to just make up numbers like that?]
[- Regardless of the truth, if it's Purple Data, we want to buy it too. Looking at the skills this time, it seems really good to apply to boss characters.]
[-<New Company> I'm stuffing it just in case]
When the community's topic was focused on Purple Data, something unexpected suddenly happened.
The GGG employee's rebuttal that became the trigger was deleted.
[- What is it? Why was it deleted? Or was it deleted?]
[-<New Company> Looks like you're a retiree lol]
[-<Smile Door> No lol What are you going to do if you run away now lol]
[-<Startup> Seriously lol it's spread all over the community now]
[- What does this mean? Does this mean GGG is a balance destroyer?]
Community users were disappointed, but soon lost interest. Since the article had already been spread around the community as a meme, the company would take care of the aftermath.
Just a simple happening.
Everyone thought so.
Until new posts come up around commuting time.
[]
[Have you guys seen this? The making film is up on GGG YouTube]
[-<Smile Door> Huh? Why do we need a making film in event mode?]
[-<New Company> This company is really different… … ]
[- No lol this has nothing to do with the size of the company]
[-<Startup> is real lol What's so great about a making film?]
A post with a YouTube link.
People didn't think much of it, but soon the atmosphere changed.
[-<Coral Abyss> Huh? What is this? Why is it purple?]
[-<New Company> It was true that Purple Data was used on Killeroid?]
[- Why is this happening?]
Making film of GGG's large-scale update 'Time Warfare'.
That was because streamer Purple appeared in the video.